On the basis of existing foreign trade business, the company decided to create and strongly develop new brands that could represent its products and conception in June 2015 in order to gradually establish its own brand popularity, better meet the needs of consumers both at home and abroad and provide consumers with more detailed and personalized services.   ..

    Aitliving, a new company focusing on brand operation, was found in August 2015. The department of design, purchasing and marketing have gradually got ready to make the preliminary design, procurement, proofing and do marketing research of the new products. ..

   The first batch of pillow cushion covers has passed the three tests of Intertek and got ready to formally complete the production and launch in January 2016. In the same month, the company open the Amazon operation account in order to make full research and perfect preparation so that the products could be officially introduced to Amazon. ..

     The photos of the first batch of pillow cushion covers has been took and put into an album in February 2016 (several relevant photos has been posted). In the same month the SNS accounts in major social media platforms have opened with improved information, focusing on sharing better products and more interesting, beautiful and inspiring content with consumers and fans of the brand. ..